THE CHIPPY PROJECT
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The primary goal was to maximize conversions and consolidate the operations of their four other divisional websites into a single intuitive brand experience.
This would enable Cleveland Brothers to enhance their overall marketing strategies by providing better product promotion and streamlined integration with existing Caterpillar technology offerings. We were ready for the challenge and had our team of interactive experts rethink the entire approach to structure, interface and core technologies used on their site in the past.
2. THE GOAL
The primary goal was to maximize conversions and consolidate the operations of their four other divisional websites into a single intuitive brand experience.
This would enable Cleveland Brothers to enhance their overall marketing strategies by providing better product promotion and streamlined integration with existing Caterpillar technology offerings. We were ready for the challenge and had our team of interactive experts rethink the entire approach to structure, interface and core technologies used on their site in the past.
3. THE GOAL
The primary goal was to maximize conversions and consolidate the operations of their four other divisional websites into a single intuitive brand experience.
This would enable Cleveland Brothers to enhance their overall marketing strategies by providing better product promotion and streamlined integration with existing Caterpillar technology offerings. We were ready for the challenge and had our team of interactive experts rethink the entire approach to structure, interface and core technologies used on their site in the past.
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